Tracking Form Submissions with Google Tag Manager, Google Analytics, and Google Ads
Roman Grigorian has written a great step-by-step guide on how to use the HTML Forms plugin with Google Tag Manager, Google Analytics, and Google Ads to track submissions:
https://romangr.com/blog/gtm-html-forms
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Learn how to install the HTML Forms Premium add-on to get access to additional features not found in the base plugin.
There are two ways to show your forms on your WordPress posts or pages. You can either use the shortcode or the block found in the WordPress block editor.